About Us

At Legacy Branding, we believe your logo isn’t just a design—it’s your flag, your story, and your signal to the world that you’re here to lead.

Founded by Randy Anderson, a former U.S. Army Green Beret and Las Vegas firefighter, Legacy Branding was born from a life of service, discipline, and mission-first thinking. After decades of operating in high-stakes environments, Randy now channels that same intensity and clarity into building brands that stand for something—and stand the test of time.

We help entrepreneurs, creators, and visionaries craft brand identities that are:

• Strategic — designed with intention and market clarity

• Psychological — rooted in story, archetypes, and resonance

• Powerful — built to scale across all platforms and mediums

Whether you’re just getting started or leveling up your legacy, we’re here to make sure your brand leads, lasts, and leaves a mark.

This isn’t just branding.
This is legacy work.